We create exclusive celebrity brand launches that turn cultural moments into audience attention—like Jockey Outdoors activating Luke Bryan at the CMAs to tap into his fan base and drive immediate relevance with high- intent consumers in an iconic live entertainment setting.

We tap into authentic brand love —like when Selena Gomez shared Benny Blanco’s Whataburger gesture as one of her favorite relationship moments—driving cultural impact at no cost to the brand.

We proactively open the door for brand integrations by working directly with studios and networks—securing moments like Whataburger’s iconic placement in Vengeance at no cost to the brand.

We leveraged CMA Awards to secure Whataburger’s backstage catering during rehearsals— capturing authentic talent interactions for Empower at no cost to the brand.

We secured Samsung’s integration into Justin Bieber and Benny Blanco’s Lonely music video—at no cost—and aligned the campaign launch with the video release for maximum cultural impact.

American Buffalo returns to Broadway with a glittering cast. Tony Award winner Laurence Fishburne stars as Donny, alongside Oscar winner Sam Rockwell as poker buddy Teach and Golden Globe Award winner Darren Criss as ‘gofer’ Bobby.