Data Science & Measurement by Ocean Media

Creative
& Entertainment

Creative &
Entertainment

Creative & Entertainment

We use our proprietary technology to access run-time audience intelligence to see where attention is forming before it becomes obvious… across streaming, sports, creators, audio, and emerging platforms. We help brands buy attention efficiently, create attention through entertainment and partnerships, and own attention through repeatable moments and ecosystems. Culture isn’t guessed. It’s anticipated and activated.

We use our proprietary technology to access run-time audience intelligence to see where attention is forming before it becomes obvious… across streaming, sports, creators, audio, and emerging platforms. We help brands buy attention efficiently, create attention through entertainment and partnerships, and own attention through repeatable moments and ecosystems. Culture isn’t guessed. It’s anticipated and activated.

Our Approach

Creative Strategy

Every creative engagement starts with one question: What should this brand stand for in culture now? From there, we build creative strategies based in audience insight and business objectives. Our work connects data and instinct, using behavioral signals and storytelling to move brands forward.

Content & Production

Great ideas only matter if they’re executed with craft. We develop and produce creative across every format: from high-impact brand storytelling to modular content built for scale across digital, social, CTV, audio, and experiential. It’s fast, fluid, and platform native.

Entertainment Partnerships

Entertainment is where culture forms and where brands earn relevance. Not only do we build the content, we form partnerships with celebrity talent, creators, publishers, platforms, and entertainment properties to place brands inside the moments people care about most.

Integration & Impact

Creative and entertainment only work if they connect back to outcomes. We integrate creative thinking directly into media strategy. Performance is measured across attention, engagement, brand lift, and business results, to make sure creative is accountable.

Creative Strategy
Every creative engagement starts with one question: What should this brand stand for in culture now? From there, we build creative strategies based in audience insight and business objectives. Our work connects data and instinct, using behavioral signals and storytelling to move brands forward.
Content & Production
Great ideas only matter if they’re executed with craft. We develop and produce creative across every format: from high-impact brand storytelling to modular content built for scale across digital, social, CTV, audio, and experiential. It’s fast, fluid, and platform native.
Entertainment Partnerships
Entertainment is where culture forms and where brands earn relevance. Not only do we build the content, we form partnerships with celebrity talent, creators, publishers, platforms, and entertainment properties to place brands inside the moments people care about most.
Integration & Impact
Creative and entertainment only work if they connect back to outcomes. We integrate creative thinking directly into media strategy. Performance is measured across attention, engagement, brand lift, and business results, to make sure creative is accountable.

ENTERTAINMENT MEDIA

COACHELLA

JD Sports’ connection to culture was deepened when we brokered a partnership with Interscope Records for its highly coveted Coachella weekend event. The collaboration featured a JD Sports gifting suite, placing the brand directly in front of influential artists, creators, and cultural tastemakers during one of the year’s most talked-about entertainment moments.